Skapa drömmar – forma platser
Visual identity for “Skapa drömmar – forma platser” (“Make Dreams – Shape Places”), a design residency arranged by Art Inside Out. Designers Samir Alj Fält (Design Lab S) and Byggstudio (Hanna Nilsson and Sofia Østerhus) were invited to Falkenberg, a municipality in the region of Halland, to work with design processes focusing on identity, place and dreams. Schoolchildren, designers, architects and other locals were then invited to participate in these processes.
The starting point for the visual identity was our discovery of a photo documenting archeological finds from Slöinge, the small rural community outside of Falkenberg where Samir Alj Fält’s residency took place. The objects and aesthetics in this photo stood as inspiration for creating a modular set of shapes and textures relating to dreams, places and materiality.